Know before you overspend
Get early warnings at 50%, 80%, and 100% of your daily budget. Pacing alerts give you time to react before hitting your limits.
Perfect for catching runaway campaigns early. When a campaign starts spending faster than expected, you'll know hours before it maxes out.
Everything you need for budget pacing alerts
50% pacing alerts for early awareness
80% pacing alerts for action time
100% alerts confirm budget hit
Configurable pacing thresholds
Campaign-level pacing visibility
Historical pacing patterns
Get started in three simple steps
Set expected daily spend limits for each ad account
Choose which pacing milestones (50%, 80%, 100%) trigger notifications
Get alerts with hours to spare. Pause campaigns, adjust budgets, or let them run
Common questions about Budget Pacing Alerts
Threshold alerts fire when you exceed a limit. Pacing alerts fire when you're approaching your expected daily budget, giving you advance warning.
Yes, choose 50%, 80%, or 100%—or any combination. Some merchants only want 80% alerts.
You set your expected daily budget per account. Pacing alerts calculate percentage against that amount.
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