Comparison 2026

Ad Spend Guardian vs ThoughtMetric

ThoughtMetric provides marketing attribution and analytics for Shopify stores.

Recommended

Ad Spend Guardian

Modern ad spend monitoring

$0/month to start
  • Free plan forever
  • Modern, clean interface
  • 5-minute setup
  • All major ad platforms
  • Dark mode support

ThoughtMetric

Traditional ad spend monitoring

$99+/month to start
  • No free plan
  • Dated interface design
  • All major ad platforms
  • Order-level tracking
  • No dark mode

Feature Comparison

FeatureAd Spend GuardianThoughtMetric
Free tier available1 ad account
Budget threshold alerts
Pacing alerts (50%/80%/100%)
Multi-platform supportFB, Google, TikTokFB, Google, TikTok
Email notifications
Real-time monitoringHourly
Attribution tracking
Customer journey tracking
Simple budget alerts
Starting price$0/month$99/month
Setup time5 minutes30+ minutes

Why Switch to Ad Spend Guardian

Budget alerts vs attribution tracking

Free tier vs $99 minimum

Simpler focus on spend protection

Complementary to attribution tools

Lower cost for basic alerting

No pixel installation required

Frequently Asked Questions

Does Ad Spend Guardian have a free plan?

Yes, monitor 1 ad account for free with threshold alerts. Upgrade for more accounts and pacing alerts.

How do threshold alerts work?

Set a daily spend threshold (minimum $10). When your ad spend crosses it, you receive an instant email alert.

What ad platforms are supported?

Facebook Ads, Google Ads, and TikTok Ads with hourly spend sync and alerting.

Can I use both ThoughtMetric and Ad Spend Guardian?

Yes, they're complementary. Use ThoughtMetric for attribution insights and Ad Spend Guardian for budget protection.

Ready to Switch?

Try Ad Spend Guardian free and see why Shopify sellers are making the switch. No credit card required, setup takes 5 minutes.